Roell Vento is the CEO of Advertease International, a marketing and technology company built on one core belief: industries evolve when technology and storytelling collide. Known as a disruptor in the nightlife and hospitality space, Roell has spent nearly two decades challenging outdated marketing models and replacing them with innovative digital platforms that connect venues directly with their audiences.
Roell’s work sits at the intersection of advertising, software development, and consumer engagement. By blending creative brand strategy with proprietary technology, he has helped pioneer new ways for nightlife brands to market themselves in a modern, digital-first world. From developing entertainer discovery platforms like Visual Roll Call to building private social ecosystems such as Backstage, his focus has always been on giving venues and entertainers the tools to control their own audiences and content.